Chapter 493 Spring Festival Gala and Taobao
【6100】
Turn around the morning.
Xu Kun turned over and sat up in bed, looking at the unfamiliar home decoration, and couldn't remember where he was.
It was not until I saw the text message left by Li Xiaoran on my phone that I remembered that I had slept with Li Dabai last night - Li Xiaoran had left early in the morning because he had to attend a promotional event.
After Xu Kun simply washed up and drank half a pot of preserved egg and lean meat porridge that had been kept warm, he disguised himself and rushed to CCTV.
Yesterday he made an appointment with CCTV's chief director Lang Kun to find a restaurant near CCTV to discuss the Spring Festival Gala.
After arriving at the place, Xu Kun called Gan Wei first. Last year, when she participated in the production of the second season of the CCTV version of "Seeing Words as Faces", she ate here many times, so it would be a good idea to ask her about the restaurant.
After the place was finalized, Xu Kun called Lang Kun. It sounded quite noisy on the other end, and it was obvious that Lang Kun was not the only one there.
Xu Kun waited in the private room on the second floor for about ten minutes, but before Lang Kun arrived, an old acquaintance came.
"Director Xu is here."
That iconic voice belongs to Spring Festival Gala sketch king Zhao Benshan.
"Yo~"
Xu Kun hurriedly stood up and greeted, "Uncle Zhao, why are you here? If you had known, I would have definitely gone downstairs to greet you."
"Haha, you're still so humble."
Zhao Benshan smiled and waved to the outside, "Since you're here, come in and say hello to Director Xu."
Following his greeting, a tall man and a short woman walked in. They both bowed politely to Xu Kun and said, "Hello, Director Xu."
When Xu Kun saw the two people, the scene from the movie "Not Short of Money" emerged in his mind.
Zhao Benshan pointed at them one by one and introduced them, "This is Maomao, this is Xiao Shenyang, they are both my apprentices. I brought them to Beijing this year to see the world. I happened to be there when Coach Lang answered the phone, and I thought it had been a while since we last met, so I brought them here on impulse."
"That's quite a coincidence."
Xu Kun greeted him enthusiastically: "Why don't I just tell Coach Lang that we can go together at noon - this is my first time on the Spring Festival Gala, so I'm a little nervous. I need someone as experienced as you, Uncle Zhao, to give me some pointers."
"Look, look."
Zhao Benshan said to the two apprentices behind him: "The big directors are so humble. If you two become famous in the future, you must not burn your brains. Is it okay not to know the height of the sky and the depth of the earth?"
Then, he said to Xu Kun: "If it weren't for helping young people, I really don't want to get involved in this mess again - the Spring Festival Gala program team is getting more picky every year. This is not allowed, that is not allowed. For example, the 'Sending Cakes' we prepared this year..."
"Zhao."
As he was talking, Lang Kun also walked in from outside and said half-jokingly: "I heard everything you said."
Then he clasped his fists helplessly and said, "Actually, I don't want to be stuck like this, but this is not up to me alone. You are a veteran of the Spring Festival Gala, and you know the ins and outs of this best. Please bear with me."
Xiao Shenyang and Maomao were a little nervous when they saw that their master's words were caught by the director, but after hearing these words, the nervousness disappeared and was replaced by a sense of pride.
I’m afraid the only one who can perform to this level on the Spring Festival Gala stage is Teacher Zhao!
Xiao Shenyang further regarded Xu Kun's humility as a sign of being inferior to Zhao Benshan. Anyway, he didn't believe that there was any young man who would not be so proud after achieving such great results.
If there is, it must be that there is someone around him who can suppress him.
Xu Kun, Zhao Benshan and Lang Kun pushed and jossed for a while, and finally the oldest Zhao Benshan sat in the main seat, with Xu Kun and Lang Kun sitting on his left and right, and Xiao Shenyang and Maomao sitting at the end.
After sitting down, Zhao Benshan first thought of Song Xinxin, and talked about how the two of them finished performing "Torchbearer" last year and he burst into tears when he returned backstage.
Zhao Benshan said with emotion: "After Xinxin's performance last year, she refused to perform on the Spring Festival Gala again no matter what. I am the only one who still has the nerve to do so..."
"Teacher Zhao, we invited you here after three visits!" Lang Kun hurriedly stopped him and said, "If you keep saying that, and scare Director Xu away, I won't be able to explain to the higher-ups."
Everyone laughed and the topic finally turned to business.
Lang Kun asked across Zhao Benshan: "Director Xu, do you have any ideas about the show you are going to perform?"
"I thought a lot yesterday."
Xu Kun said in a fake tone, "I tossed and turned all night, worried about it. If I sing, I'm tone-deaf. If I perform a skit, Uncle Zhao is here, and I'm embarrassed to show off my skills in front of an expert. If I dance, I don't have the physical condition to do it.
After much thought, I think only martial arts performances or lion dances would be okay, and it just so happens that several people in the movie have practiced martial arts, and there are several martial arts champions. "
Lang Kun felt relieved when he saw that Xu Kun was so self-aware. He was really afraid that Xu Kun would insist on howling on live broadcast.
After thinking about it for a while, he immediately came up with an idea: "So, during the opening dance party, you can bring out a few lions, and then let the host lead the way to the movie. You will then return to the stage to be interviewed, and then perform a solo or duo martial arts performance."
"Okay!" This was similar to Xu Kun's original plan, except that the order was reversed, so he nodded happily and said, "Then we will have three lions, a total of six people - but there is one thing I must say in advance, after all, we are not professionals in this, and it is impossible for us to train every day, so those difficult moves..."
"That's for sure!"
Lang Kun was very easy to talk to. After all, he knew that with Xu Kun's current popularity, it would be impossible for him to focus on the Spring Festival Gala for the next three months.
Anyway, the station is just relying on his popularity, so it's enough as long as it can get by on the surface.
The two sides hit it off immediately, and the atmosphere at the dinner table was naturally quite harmonious. After the meal, Lang Kun simply took Xu Kun to the rehearsal site and also got him a pass.
Apart from Zhao Benshan, the treasure of the mountain, the programs that have already started rehearsals are basically dance programs, which are not very famous.
Zhu Jun and Dong Qing were both there, and they even asked Xu Kun to sign their autographs for them.
…………
Xu Kun received a call from Zhang Yong at the rehearsal site.
We decided not to change the place and went straight to the restaurant recommended by Gan Wei.
Zhang Yong drove himself to the meeting alone. He wore a pair of gold-rimmed glasses and looked gentle and refined. His most notable feature was his relatively large and bright forehead.
Although he was eight years older than Xu Kun, he was still a young man. When they met, he talked about movies with Xu Kun. He knew all the plots in the movie like the back of his hand and even pointed out a few flaws.
Zhang Yong finally said with emotion: "After watching the movie, I felt that there seemed to be something that could be used on Taobao, but I couldn't summarize it at the moment, so I had to watch it a few more times - later I simply booked three midnight shows, and the ideas in my mind gradually became clear."
After listening to him, Xu Kun casually praised him, "Wang Yangming suffered a lot in Longchang before he finally realized the truth. I didn't expect that you, Mr. Zhang, could also realize the truth while enjoying the air conditioning in the cinema."
"Haha, it's a bit too much to say I've gained enlightenment. I just had an idea." Zhang Yong said, pulling out a draft from his briefcase and said to Xu Kun, "You are the expert who predicted the CD crisis. If there is anything wrong with our event, please feel free to give me some advice, Director Xu."
"You're joking. I'm just a blind cat that caught a dead mouse." Xu Kun said modestly, but he was considering whether to give Zhang Yong a shock of rebirth.
Although he has never bought anything on Taobao, he has seen advertisements for Taobao, , and Pinduoduo, and has some knowledge of the promotional tactics used.
So after pretending to look at Taobao's event plan, Xu Kun threw out his own ideas at the right time: "The National Products Festival is a good idea, but your ambition at Taobao should not stop at helping foreign traders sell off their leftover goods, right? If it is determined to be the National Products Festival, then those big foreign brands in the future..."
Zhang Yong was just being polite and didn't actually expect Xu Kun to come up with any suggestions.
But after hearing what Xu Kun said, he immediately grasped the key point: "Director Xu, are you saying that we should make this festival a regular event and hold it regularly in the future?"
“If it works well, why not?”
Xu Kun spread his hands as if it was natural. Seeing the other party's surprise, as if he had finally figured it out, he was afraid that his chance to show off would be gone in a flash, so he hurriedly said, "Why not set it on November 11th? The official name is Double Eleven Taobao Shopping Festival, and privately we can call it 'Singles' Day'. It's easy to remember and interesting, and it's also good for our publicity."
Zhang Yong's eyes lit up when he heard this. He could no longer sit still. He stood up, grabbed Xu Kun's hand, and shook it excitedly, saying, "Director Xu, you are so talented! No wonder you were able to predict the CD crisis in the United States! If you weren't a director, you would definitely be a very successful businessman!"
After a pause, he said solemnly: "Please wait for a moment, I must contact Mr. Ma immediately!"
Having said that, he took out his cell phone and hurried out.
Isn't this just taking credit for one's own ideas?
Xu Kun was a little skeptical, but thinking that this was originally planned by Taobao, he didn't care so much.
Zhang Yong was making a phone call outside. He also called Song Xinxin while eating and talked about what happened today when he met Zhao Benshan and his apprentice.
"I thought Lao Zhao was going to retire too."
Song Xunxun sighed and said, "It is true that people in the martial arts world have no choice."
Then Song Xinxin couldn't help but recall the glorious past.
"Stop, stop first."
Xu Kun hurriedly called a halt and said, "I didn't call you to listen to your stories. I was thinking that if Zhao Benshan could do this, you could actually do the same - doesn't Ba Tu want to get into the circle?"
After hearing this, Song Xunxun hesitated for a long time before asking back, "Is this appropriate? I can find someone to help him and bring him to the Spring Festival Gala directly... Besides, I have already announced that I am quitting."
"I can't say for sure. Anyway, judging from what Teacher Zhao said, he plans to bring other disciples next year."
Xu Kun hung up the phone only when Zhang Yong came back from outside.
"Director Xu."
Zhang Yong then said in a serious tone, "On behalf of Mr. Ma and Taobao Mall, I formally invite you to serve as the chief planning officer of the Double Eleven Taobao Shopping Festival. In addition to the advertising endorsement fee, your specific remuneration will also be linked to the transaction amount of the shopping festival. The more you sell, the higher your share will be!"
(End of this chapter)