Chapter 308 Sister Li Wei’s best friend finally came
For Zhang Qiyuan, live streaming is just a way of entertainment when he is bored and chatting with fans. The whole program is okay, but it is not realistic to expect to receive many customers through it. It is better to shoot a house visiting video, at least the customers received in this way will be more accurate.
However, through live broadcast, some live broadcast effects can help them gain a lot of fans.
Yang Hao cut the video of Zhang Qiyuan and Huang Yi having fun in the live broadcast room and sent it to the Qijia Real Estate group, asking them to post it on Xiaohongshu and Douyin. He also posted it on Zhang Qiyuan's account.
The effect was better than Zhang Qiyuan expected. In just one week, Zhang Qiyuan's Xiaohongshu followers increased by more than 5,000. He now has nearly 120,000 fans on Xiaohongshu, and his Douyin followers are approaching 50,000.
Unfortunately, compared with those anchors who sell goods, their monetization ability is too poor.
It is worth mentioning that their Qijia Real Estate’s performance in March was very encouraging. Basically, except for a few newcomers, other veteran brokers all placed sales orders in March. Among them, Sister He, Wang Yong and Wu Jingjing even placed two orders.
In fact, the market conditions in the new district were generally good in March. Even Xia Tong and Chen Hongan sold a house in Wenyuan Huadu and a house in Fengyun City respectively this month, not to mention the entire Shell. He asked Xia Tong to help with the statistics. The transaction record of the Shell store in the new district was 31 units, while their Qijia Real Estate had 11 units.
It seems that there is no comparison, but you have to know how many stores Beike has, while Qijia Real Estate only has two stores.
Moreover, although Beike charges high brokerage fees, the platform fees and the share of each role will be deducted after the transaction, so the profit may not be as much as that of the agents of Qijia Real Estate.
Of course, this is mainly due to the fact that Zhang Qiyuan created a group on Xiaohongshu, and the previous post became popular, so their store has so many customers.
As this wave of market rebounded, rumors spread among the real estate agents that the government would introduce policies to rescue the market.
Zhang Qiyuan didn't know what this news meant to other people, but for the agents, it was really good news. No matter whether the news was true or not, they would just send it to the clients. This would to a certain extent help those clients who were still wavering to make a decision as soon as possible. Even if it was fake news, they would tell the clients in advance that they had heard the news as well.
By April, everyone at Qijia Real Estate started to get busy. More and more customers were willing to come out to look at houses. Bank interest rates had dropped, and now the down payment for the first house was only 15%, and the down payment for the second house was only 25%.
Unfortunately, this policy is basically useless to customers.
Nowadays, those who have the money and courage to buy a house will not be bothered by this small down payment. Moreover, the lower the down payment, the more loan you will have and the more interest you will have to pay. So strictly speaking, this policy is basically useless.
However, because the transaction volume in March was so high, coupled with rumors that the government was going to rescue the market, the number of viewings in the new district was very good, and some owners have even started to raise their prices.
In this regard, when Zhang Qiyuan, Luo Gang and Wang Yong were chatting, they all said that the owner was an idiot. He didn't sell it early when the market was good, but was still thinking about raising the price. He really had no vision at all.
……
On April 5th, the weather was clear and cloudless.
Just one day after the Qingming Festival holiday, Zhang Qiyuan and Hu Jin were standing at the gate of the Blue Sky International Community.
I don’t know if it was because of the rumors that the government was going to rescue the market, but Li Wei’s best friend finally contacted him and asked him to view the house at 10 o’clock today.
So he brought Hu Jin with him early today, borrowed the key from the property management, and waited at the door.
"Hu Jin, do you have any clients recently?" Zhang Qiyuan asked casually.
"There were a few customers who came to us for consultation, but after chatting for a few sentences, they stopped responding," Hu Jin said unhappily.
He recently began to doubt whether he was suitable for this line of work. Everyone else in the store was taking orders, even Wang Qun and Li Xin were taking orders very fast, but why couldn't he even add customers on WeChat?
"What are you asking about?"
"Which community? Which floor? How much? After I answered, they ignored me. I can't even add a customer on WeChat until now," said Hu Jin.
Zhang Qiyuan sighed. In fact, people with inflexible brains are not suitable for the intermediary industry. Intermediaries need to be able to adapt to changing circumstances, and they need to understand this kind of thing by themselves. Even if others can do it, they can't explain it. "Don't be so rigid when answering questions. Just answer whatever the customer asks. After the customer knows all the information, he will definitely be too lazy to pay attention to you, because after adding you on WeChat, there is nothing to talk about. So when you answer customers on the portal or Xiaohongshu, you must leave a hook that can attract customers." Zhang Qiyuan patiently imparted experience to Hu Jin.
"For example, if a customer asks which neighborhood this is, you need to not only answer the question but also analyze the reasons why the customer likes this house. Then, tell the customer that there is a better-decorated or cheaper house in a nearby neighborhood, and ask him to add WeChat. Then, you send him the photos. The customer will be interested and will give you WeChat."
"Similarly, when a customer asks which floor or how much it costs, you shouldn't just answer dryly, "which floor" or "how much" you want to buy. You should quickly go through the nearby neighborhoods in your mind to see if there is any house that is better than the one you're selling in some way, and then recommend it to the customer. This makes it much easier to ask for WeChat," said Zhang Qiyuan.
"Oh, that's how it works." Hu Jin suddenly understood.
"Don't worry. It's normal for a newcomer to not be able to place a sales order in the first three months." Zhang Qiyuan comforted.
"Uncle, when you first started working as an agent, how long did it take you to issue sales orders?"
"For me, it seems like a week?" Zhang Qiyuan thought for a while and said.
"..."
Hu Jin stared at Zhang Qiyuan in a daze. He seriously suspected that Zhang Qiyuan was pretending, but he had no evidence.
Seeing Hu Jin's expression, Zhang Qiyuan wanted to laugh, but was afraid of discouraging Hu Jin, so he could only cough and say, "Don't compare yourself with me, compare yourself with Wang Qun and Li Xin, they only opened orders after three months."
Just as Zhang Qiyuan was chatting with Hu Jin, a car stopped by the roadside and a young couple got out of the car.
Based on his intuition, Zhang Qiyuan felt that the young couple was Sister Li Wei’s best friend and her husband.
Sure enough, after seeing Zhang Qiyuan's clothes, the young couple walked straight towards Zhang Qiyuan.
"You are Xiao Zhang, right?" asked the young woman.
"It's me. You are Ms. Jiang, Sister Li Wei's best friend, right?" Zhang Qiyuan asked.
"Yes, Li Wei told me about you a long time ago, saying that you are responsible and reliable." Jiang Zi said.
"This is my principle of doing things. For me, every customer must be treated seriously. Since the customer has chosen me, I must be responsible to the end." Zhang Qiyuan said seriously.
Jiang Zi nodded secretly in her heart. She didn't know about other aspects, but in terms of image and temperament, this Xiao Zhang was really good.
"Ms. Jiang, have you ever heard of this community before?" Zhang Qiyuan asked.
"Of course I knew about it. In fact, when Li Wei bought the house here, I wanted to buy it. But at that time, the price of a 120-square-meter house here was quite expensive, so I was hesitant. Now that the price has dropped, I am even more hesitant." Jiang Zi said.
Zhang Qiyuan couldn't help but smile. You know what, this Ms. Jiang is quite humorous.
"Haha, Ms. Jiang, the 120-square-meter apartment in Blue Sky International is the main apartment type in this community. The 120-square-meter house has three large bedrooms, a large balcony, north-south ventilation, two bathrooms, and three bedrooms facing south. Ordinary buildings cannot have this type of apartment in an area of 120 square meters. I have to say that you have a good vision. That's why the prices in the first half of last year were generally around ." Zhang Qiyuan praised Jiang Zi a little.
"Yes, it was because of this apartment type that I wanted to buy a house in this community. However, the price has dropped since then, and I am a little hesitant. If the real estate agent hadn't told me recently that the country is going to introduce policies to rescue the market and house prices may rise, I might have waited until the end of the year to make a move."
After that, Jiang Zi couldn't help but ask: "Now the agents are saying that the government is going to introduce policies to save the market. Is this news true?"
(End of this chapter)
