Chapter 548 The theme song calls for gathering resources!
After selecting the most competitive songs from the massive amount of material.
These few songs will bring together most of the resources.
For a single work, it will be extremely terrifying to increase the exposure data of promotional resources after passing the screening.
Xu Xin and Liu Chenyang already feel that they are very accepting.
But after knowing the detailed data, I was still shocked.
Assume that for a thousand songs, the investment in publicity and exposure resources is 1. In the initial stage, the exposure of each song is .
In the second round, maybe these one thousand resources only need to be divided equally among these eight or nine songs, and the exposure can be nearly a hundred times?
Is it really just a simple thousand resources allocated to these songs?
Yes, but not entirely, because this second round of exposure will inevitably increase, and the total investment is likely to be 10,000.
For a single work, this will at least increase the exposure by thousands of times.
Xu Xin and Liu Chenyang have met too many grassroots music creators.
What if you give it a try yourself?
Don’t say you don’t have other people’s promotion resources. Even if you do have resources, how many years will it take to catch up with this completely coincidental opportunity?
Then the answer becomes very simple.
Liu Chenyang couldn't help but ponder.
"Actually, if you think about it carefully, this has a lot to do with what Brother Lin told us about [market demand] and [crowd audience]."
For grassroots creators, this fact is right in front of them.
Become stronger.
At this time, Xu Xin and Liu Chenyang finally understood why original musicians in the industry would accept a buyout price of several thousand yuan.
This model is indeed very lucky, but it does not mean that it is completely random.
I also roughly understand what Li Jinglin wants him to learn.
Until he was spotted and signed by a record company, he started attending concerts, releasing records, and accepting commercial performances.
However, excessive ZBization will cause music to be alienated into industrial products, and the focus will not be on music.
Either in line with the audience market, or in line with the ZB market.
Moreover, the way of progress and the path forward are very clear.
Xu Xin and Liu Chenyang couldn't help but click their tongues.
It has a kind of beauty that Fan Jin passed the exam.
It is difficult for an exponential increase to be so scary, because it can almost be said to be a nuclear explosion-like exposure growth reaction.
In this situation.
Either it has little value, or once it takes off, the probability of taking off is like finding a needle in a haystack.
The remaining survivors will focus more resources on promotion.
That is.
Is it the ZB market that determines audience demand, or audience demand that determines the ZB market? This aspect always needs to be adjusted.
Luck is also crucial, but at least it's not as exciting as the promotion of pop music.
When it comes to classical music performance, the only way to get ahead is to become stronger.
In this short week.
Continue to sift out two-thirds.
The same is true for classical music.
Participate in competitions, win awards, hold concerts, and show your hard power. Then you will naturally have a certain amount of positive comments, which will gradually accumulate.
In this case, the volume absorption data of these songs will be more straightforward and clear, and the gap will be obvious.
Completely market-oriented business competition is extremely fierce.
While feeling emotional.
If you produce a few songs in a month, at least a music company will come to pick them up, even if there are droughts or floods.
If a song is popular, there must be a reason.
The quality of the music is indeed critical, but it will not be the most important factor.
Liu Chenyang and Xu Xin looked at each other and began to understand.
"Sure enough, this is two different modes from ours."
When faced with the result of a work being sold out, it is simply a matter of course, but once you accidentally squeeze in, it can really be said to be ecstasy.
ZB's competition has brought about involution, but involution creates the driving force for progress. The commercialization of music can promote the progress of the industry.
Think of this.
"If the audience has demand, there will naturally be a market, but the people who provide the market determine the market, and sometimes there is often no choice."
Catching up with the trend or some luck are very important.
Although it is difficult to become rich and wealthy, if you have the hard power, at least you will have enough food and clothing.
The winner takes all, the loser takes P.
Many people think that if you play your classical music, you can play your art at the same time.
This understanding itself is wrong.
Any music needs to be commercialized, but it should not be too commercialized.
Separating music is actually a product of aesthetic degradation under the industrialization of music.
Just as Li Jinglin said.
You have attracted a large number of fans by relying on industrial music and low appreciation threshold.
The next thing to do is to improve your creative content and play more NB stuff. In this way, in a few years, you will have a group of listeners with high aesthetic standards.
Because fans, after reaching a certain level, will still pursue you as long as you don't go too far.
Guidance is important.
That's why there are all kinds of strange phenomena in the market, such as fans of mentally retarded idols gradually becoming mentally retarded, and fans of artists who engage in monsters and ghosts in the name of art and so on.
Therefore, music creators can use industrialized content to attract fans, but they should never use industrialized content to further influence fans without thinking. Sometimes, you still need to add some interesting content.
"Will the next step be to enter the high-end market for PK soon?"
"Yes."
"Have the preparations for data collection been completed?"
"It's done and waiting for analysis."
Xu Xin and Liu Chenyang had a brief exchange.
Then he continued to work.
Although sometimes the audience doesn't have a choice.
But at least he can still pull out the bigger one from the short one.
The most popular music may not be very good, but it must meet the needs of some people. Through this aspect, Xu Xin and Liu Chenyang can also know to some extent what direction they should think in the future.
Time passes slowly.
In a blink of an eye, it’s time to start the official high-level promotion. Li Jinglin also came to Pengcheng specially.
There are actually many truly advanced promotions.
One is the "theme song".
The theme song can be a movie, TV series or anime to promote the work itself with the help of the singer's fame, or it can be a theme song to rely on the popularity of the movie, TV series or anime to promote the song.
The two are mutual and belong to each other. It mainly depends on whose IP is more convincing and has more market value.
No matter what the song is, if you push it, shit can take off.
However, who should be promoted will definitely depend on who has greater commercial value. It is impossible to promote everything.
Unless you have a way.
In the music market, there are also many knowledgeable people.
Manager Luo has made an appointment in advance for a theme song gathering event for an idol TV series adapted from a recent novel, and is rushing to the event with several tracks that the company has recently screened and their creators.
Li Jinglin, master and apprentice, accompanied him.
It is best to prioritize the promotion of theme songs, because the lyrics can be changed at any time to match the content of the ontology.
After these are determined, the qualification to sing the theme song will become a resource, allowing artists under the entertainment company to compete legitimately or unfairly.
It can be said to be a chain within a chain.
In the past, Manager Luo would probably ask his second brother first about the question of "who should I choose to sing?"
Or to see which guy has commercial value in public relations and can bring resources to himself.
But I didn’t dare this time.
I really don’t dare.
Li Jinglin was right next to him and he dared to play dirty tricks. He really wanted Li Jinglin to play minesweeper in the Pengcheng entertainment circle.
-
Click on it and it will fry a big piece.
and so.
Manager Luo really didn’t mention anything about choosing a singer.
I wish I could leave the job of selecting singers to Li Jinglin and use it as a favor.
Even if you're not a singer from your own company, that's totally fine.
The main thing is to find investment opportunities.
in this thought.
The group of people each had their own moods and came to the TV series crew together.
Just here in Zhujiang New Town.
"Who wrote the novel?"
"Ah Si."
"Who?"
"Fourth brother."
"what?"
Li Jinglin, who had never asked the author before, finally heard the name of the author of the novel.
Suddenly I felt a strong sense of regret - I really shouldn't have participated in the horse racing!
Fourth Brother is not only notorious in the novel circle, but can also be said to be the originator of youth trauma literature. If you look at it now, anyone with normal outlook on life will have his blood pressure soaring.
What to say.
If I had to let Li Jinglin describe it.
That is, the female has Auntie Gege, and the male has a fourth brother.
It's hard to hold back.
"Teacher Li, you"
Manager Luo wanted to ask.
But I didn’t dare to ask.
He hesitated, for fear of making some explosive reply.
But Li Jinglin had nothing to worry about at all, he curled his lips and spoke without any concealment.
"Looking at that guy makes me feel a little disgusted, but other than that, it's not a big deal."
"It's okay, just pretend you can't see me. Anyway, generally speaking, I'm almost 180 meters tall and I can't see you."
"."
As soon as Li Jinglin said these words.
Xu Xin and Liu Chenyang were laughing so happily, hahaha.
But the others really weren't in the mood to joke at all.
grass.
What a joke.
Brother Lin can laugh, can I?
Whenever these words are revealed, it will definitely become another explosive topic.
Fourth Brother doesn't know anything else, but relying on the literature of youth pain, it has indeed attracted a large number of little girls who have all kinds of fantasies in their minds besides studying.
At an age when three views, knowledge, logic, cognition, etc. are all mature.
That impulse is really impulsive.
You dare to talk about the front foot, but others dare to bury the back foot.
perhaps.
In this group of people.
The only one who can do it without any scruples is Li Jinglin.
For other people, it would be a real headache when they encounter this kind of bad thing.
But Li Jinglin is different.
It's really fun to encounter this kind of thing.
Z results delivered to your door.
If you turn your head, you will receive a wave of reports and suggestions directly. I'm sure anyone who depends on these for a living will be in bad luck.
"Isn't this some painful literature again?"
Li Jinglin bared his teeth.
It feels like my teeth are starting to become sore.
"Are any of the protagonists mute and unable to speak?"
(End of this chapter)