Chapter 281 Back to the Top
Although there are many TV series in the circle that have sold over tens of billions of yuan, those series are usually only forty or fifty episodes long.
Wang Ren's project has only a dozen episodes. Considering its size, selling it for million is already a very top-level price.
Wu Mu had previously invested 90 million yuan, accounting for 64% of the investment in this film, minus some publicity and marketing expenses.
4-5 million, he can probably get million.
Wu Mu was stunned when he saw the number.
"This investment in a TV series seems to be quite profitable."
He felt a little sad in his heart.
In less than half a year, he made 180 million!
Although you still have to pay taxes at that time, you won’t earn that much under normal circumstances.
This time, he used the profit card to increase the popularity, which led to this price.
And only if the quality of the series is not low can it be sold at a high price. Otherwise, the platform is not stupid and will consider the risks even if it is popular.
But, there is no shortage of high-quality film and television scripts in his system lottery.
He also has no shortage of performance cards.
Wu Mu felt that he could raise the "demand" for film and television scripts in his mind and ask A Tong to give him more good film and television scripts.
Then they just copied this strategy, invested in TV series, and then acted as actors in them. When they earned points as actors, they increased the popularity of the series and sold them at high prices.
Alas, an infinite loop has begun!
Shu Mei also dared to think, "Boss, if we make a few more movies like this, we can become a first-class company in the industry!"
Shi Wu didn't dare to think so. He felt that if he invested in several more films like this, the risk of losses and bankruptcy would be greater before making a big profit.
The regular weekly meeting is being held in Wu Mu's personal studio.
After reporting on the revenue from Wang Ren's drama, he turned to the next important topic.
"Boss, I think we should market the concept of returning to the top," he said solemnly.
This was something he had been planning for a long time.
Wu Mu is very popular and has received a lot of attention, but the circle is still on the sidelines, feeling like it is in a gray area.
You feel that the wood of noon is indeed very hot and the heat is very high, but you are also worried whether it is a false fire?
After all, after the collapse of his reputation, he did not use a drama, a marketing campaign, or a similar landmark event to thoroughly prove his status like other top stars.
Now we have the iconic event of having both an album and a hit TV series.
But it would take too long for everyone to gradually accept that he had returned to the top, so Shi Wu felt that it would be best to directly contact a marketing company to promote this concept.
After all, he definitely deserves to be back on top now.
But this time Shi Wu was still a step slow.
He was still reporting his ideas when someone outside had already spotted the opportunity and took action first.
A magazine called Entertainment Weekly World, when the news of Wu Mu's drama being a huge hit came to light, published a ranking of celebrities in the industry.
According to their ranking, there are 9 top-tier stars, most of whom are recognized veteran superstars.
There are 72 first-tier stars and 189 second-tier stars.
Then, a national list and a top list were separately drawn out from the first-line stars.
There are twelve people on the national list, and the first one is Mo Mo.
There are ten people on the top list, the first one is Wu Mu and the third one is Sun Yueqing.
Then among the people Wu Mu had met before, Zhou Yu ranked fifth, Xiao Yi ranked ninth, and Sun Zhichun, who was previously considered to be a top star, was kicked off the list.
As soon as this ranking came out, it was undoubtedly criticized badly.
"What pheasant rankings, noon dog ranked first?"
"You are really blind. Zhou Yu ranked fifth? Isn't he guaranteed to be in the top two?"
"It's so funny. Xiao Yi has been trampled on so badly in the past six months, but he is still on the list? But Sun Zhichun's concert was a big hit last month, but he was kicked out by you guys?"
Fans of stars who are not on the list criticize the rankings for having no credibility at all, while fans of stars who are on the list criticize the rankings for being pure fake and have been paid.
In fact, it is really difficult to have a specific ranking in the circle, because popularity and status are too difficult to quantify and calculate.
Moreover, despite its world-renowned reputation, this magazine actually has little credibility.
But this magazine is very smart. As soon as it released the ranking, it started a topic: "Is Wu Mu back to the top now? Is it reasonable to rank him as the top one?"
Well, they are trying to confuse the public's focus and confuse the issue of the rankings into whether Wu Mu is a top star and anchor Wu Mu's popularity.
At the beginning, of course, the topic was filled with fans of other stars cursing, with a large number of "bullshit" flooding the screen.
But as the topic spread, passers-by discovered this place.
"This is definitely a return to the top stream. If Wu Gou is not considered a top streamer, then who else is?"
"With Wu Gou's popularity, isn't it obvious that he is a top star? You told me about Gu Hao and Qiu Yiyang, I have never heard of them. But Wu Gou, I was playing games a few days ago, and a teammate suddenly went offline, saying that he forgot that Wu Mu's album was on sale, and he wanted to buy it first. And besides this teammate, the most outrageous thing is that several of my other teammates also knew about Wu Gou's album and were scolding him. If he goes offline like this, the original album reservation will be cancelled later."
"In front of you, although you said in the game that Wu Gou is popular, there is a bit of survivor bias, but from my point of view, Wu Gou is indeed more famous than others. I rarely have access to other top songs and programs in real life, but some barber shops will play Wu Gou's songs."
"Ranking Noon Dog as the top streamer? It seems absurd at first glance, but if you think about it carefully, it actually seems to be no problem. If you compare the performance of other people, they really can't compare to Noon Dog's two albums."
In reality, apart from fans, few passers-by mention the concept of top-tier stars every day.
But if you really ask who is the top star, the name Wu Mu will immediately pop up in the minds of these passers-by.
Perhaps Zhou Yu's movies have a wider audience and more people have seen him in real life. Also, the fans of Qiu Yiyang, who ranks second, are more fanatical and fan circle news is reported more frequently.
But in the minds of passers-by, Wu Mu is indeed more memorable than them. According to their own feelings, if Wu Mu is not considered a top star, then who else can be considered a top star?
If this ranking by Entertainment Weekly World was released at other times, or without the name AM Wood, it would probably be criticized by fans of other stars and then disappear.
But they brought in Wu Mu, who was already at the center of controversy, and brought up such a hotly debated topic, which instantly caused widespread heated discussion.
The topic became very popular on Weibo.
The topic #Celebrity Ranking# jumped to the twelfth place on the hot search list in just half a day.
The topic #Is Wu Mu a top star# ranked fifth, just below the sales of his new album and the hot sales of his TV series.
More and more people are joining the discussion.
Those haters and rival fans who think he is not the one use various celebrity ranking data and footage of fan activities to make their case.
Those who think he is right can use his two albums, the hot sales of his new drama, the popularity of his previous shows, and the various offline videos of Wu Mu's songs to speak for themselves.
The two people argued fiercely, the topic's popularity increased rapidly, and then began to spread to other platforms.
There are people reposting and talking about this on TikTok, Bilibili, and Tieba.
On Zhihu, someone has already asked the question:
"How do you evaluate the star Wu Mu? Is he back to the top?"
Zhihu can be regarded as one of Wu Mu’s basic bases, and it has always been the best platform for understanding Wu Mu’s direction.
Although the trend on platforms like Tieba, Hupu and Bilibili is also good, there are still some people who are having fun and are also following suit in cursing Wu Mu.
But those Zhihu users who claim to be rational people rarely curse others.
Therefore, the popularity of this topic rose rapidly and soon jumped to the third place on the hot list.
Less than a few hours after it was posted, the top answer already had over 8,000 likes.
Flopped director Yang Feng: “Let someone in the industry answer this question. After Wu Mu’s album and drama became huge hits, he will definitely be treated as a top star in the industry.
In fact, even before the album and the drama, even when his top-tier status was not "recognized", his name was always listed separately from other stars. If a program needs to invite traffic and top-tier stars, they may list all the top stars in the circle and then find the right ones among them one by one.
But Wu Mu's name has always been listed separately. Before planning to invite guests for a program with an idea, the first thing they will consider is whether they can invite Wu Mu to the program, whether he is compatible with Wu Mu, whether it is cost-effective to invite him, etc.
In the field of variety shows and singing stages, he has long been treated as a special one. The special value he can provide to the program is far more valued by the program crew than the top stars.
He can be said to be not only top-tier, but also beyond the top-tier.
And now, if the top stream does not include his name, it will reduce the credibility of the concept of top stream, which will not benefit other top streams. "
The first place is a director in the industry. He spent the whole afternoon talking about whether Wu Mu can be considered a top star based on the information he learned from the industry. According to him, Wu Mu was more special than the top stars even in the past, let alone now.
Then there is the answer ranked second with 7,300 likes:
Data Analysis World: "Whether Wu Mu is a top star or not, let's use data to speak. I see many people saying that Wu Mu's new album is nothing special. Xiao Yi has also achieved that. His fans helped him achieve sales of million in hours.
In fact, the two are completely different concepts. Behind Xiao Yi's sales of million, how many people actually purchased the product?
This is a statistical estimate made by German data, about 37, less than 987, all of which are repeated purchases by fans and crowdfunding. As for Wu Mu’s two albums, the first is the album "Farewell" with sales of 820 million, and the German data estimates that the number of people who bought it is million. (Picture) (Picture)
Yes, more than 8 million people, a jaw-dropping number. In fact, if I hadn't actually seen these data, I would have found it hard to imagine that his album was so valuable, and the percentage of repeat buyers was so low.
You may not recognize this album yet, so let’s talk about his current album that is still on sale. His current album is on sale on all platforms, with sales of 762 million.
And the number of people who bought it was 589! It is hard to imagine that even for his new album, which was rumored to be sold by big fans, the number of repeat purchases was actually much less than the public thought.
Comparing the population of six or seven million with that of four hundred thousand, I believe everyone can see that the two are completely not on the same order of magnitude.
In addition to album sales, let's talk about Wu Mu's specific popularity on the Internet. Don't look at the places where celebrity fans will vote for him, but look at the places where celebrity fans don't vote for him.
On search engines, excluding Baidu, this is a comparison chart of Wu Mu's popularity and Xiao Yi's search volume on Souqi. The gap is exaggerated. It is hard to imagine that Wu Mu's search volume is nearly thirteen times higher than Xiao Yi's.
Of course, the sample size of one search engine may be too small, so let's add Yisou, Soso, and Lanqu. As you can see, the gap is nearly twelve or thirteen times. I believe that people who are really willing to think about it should be able to know the real situation from these figures.
Judging from the real data, let alone top streamers, Wu Mu’s real fame and popularity may have already exceeded the category of top streamers.”
The second-ranked answer is a data-driven one, using all kinds of data to speak in the style of Zhihu.
Then comes the answer ranked third with 6,000 likes.
This answer is completely off topic, but it seems to have surprisingly resonated with many people.
Anonymous: "Fans who quit following Wu Mu never dreamed that he would return to the top stream. When I saw this topic and saw him and the word "top stream" together again, I couldn't help but want to cry. I remembered the days when I worked on his data and stayed up late every day to follow him. If only that incident hadn't happened, I could now show off to everyone about my brother's excellence like before."
An anonymous off-topic answer received so many likes, which obviously aroused the concerns of countless former fans of Wu Mu.
For them, ever since the house collapse incident, the name Wu Mu has disappeared from their hearts. They never dreamed that Wu Mu would one day return to the top.
Almost everyone on Zhihu says that Wu Mu is definitely top-tier, and not only that, many people think he is far above that.
And amidst such heated discussions, one thing ultimately killed the game.
Someone on Weibo started a vote on whether Wu Mu is a top star now.
In total, more than five million people voted.
Choose yes, 401 million.
Basically, except for the haters and fans of the rival team, all the passers-by chose it.
The public obviously recognizes that Wu Mu is now a top star.
the next day.
The topic #午木重返顶流# topped the hot search list.
It took more than half a year for Wu Mu to finally return to the position he was in before his house collapsed.
No, it should be said that it is much higher than the position before the house collapsed.
(End of this chapter)
