Chapter 438: Live Stream
Late at night.
Jiang Shu was the only one left in the production department, still working.
He glanced at the time; it was almost midnight, and he couldn't help but yawn.
"Looks like it was a day of pretending for nothing," Jiang Shu raised his hand to rub his eyes, his head aching from watching ITZY's stages.
He had to put on a full act. While giving Shin Ryujin confidence with his words, he also had to show her through his actions.
The scene of him arguing with the chief producer that Shin Ryujin witnessed had a very good effect.
Jiang Shu planned to do it again, to continue stimulating Shin Ryujin.
Unfortunately, he stayed up until midnight but Shin Ryujin didn't come, so it was all for naught.
He reached out and rubbed his face.
"Time to grab some late-night snacks."
At this hour, he was both sleepy and hungry. He'd deal with the rumbling of his stomach first.
He turned off his computer and the lights at his workstation, then went to a fried chicken shop next to the Hyundai Department Store.
Seeing the not-so-many customers inside, he set up his phone, put on a microphone, and started a TikTok live stream.
Room Name: JYP Producer's Late-Night Snack Time
His TikTok ID was also changed to JYP Producer Jiang Shu.
However, the verification was only uploaded today, so it would probably take another day or two to get the 'v' checkmark.
The reason for going live was twofold: firstly, he had already tested it in the Bond World, and being down-to-earth was genuinely very effective for fans.
Secondly, ITZY's current situation indeed needed some other kind of buzz to stimulate it. But Jiang Shu wasn't the marketing head; he could only increase ITZY's popularity through his own methods, and live streaming was a method he was quite familiar with.
There was no need for live streaming on Korean platforms; there was no shortage of similar streams there, with severe homogenization, making it hard to stand out. But it was different in China. Not only were there no JYP producers streaming in China, but most importantly, Jiang Shu was Chinese, and he was using TikTok, not the international version.
This time slot was the second busiest for live stream viewership. In China, it was 1 AM. The busiest time was around 10 PM, when everyone was in bed, scrolling through videos.
And now, it was the active time for night owls.
Jiang Shu was wiping his face with a wet wipe when a few viewers entered his live stream.
【JYP Producer? No verification, must be a fake?】
"The verification is still under review; you should see it tomorrow," Jiang Shu glanced at the comments and replied calmly.
"Boss, a bottle of beer, please."
"Yes~"
【Where in Seoul are you, streamer?】
"Seoul, currently near the Hyundai Department Store, the one next to JYP."
He glanced at the room count; it had quietly risen to ten people.
Ding.
A private message popped up in the background. Jiang Shu opened it and saw an invitation to join a guild.
Jiang Shu was a bit speechless; these MCN bloodsuckers really sniffed out new talent. All new streamers were within their hunting range.
He ignored the private message and switched back to the live stream page.
After thinking for a moment, Jiang Shu placed his JYP Producer work ID in the upper right corner of the live stream.
"My work ID is up there; you can verify its authenticity yourself."
【Is the streamer really a JYP producer? Chinese or Korean?】
"Of course, I'm Chinese. I don't need to stick my ID card up there, do I?" Jiang Shu said with a smile.
"Hello, sir, your fried chicken is ready." The staff member brought over the food.
"Thank you, just put it here, and my beer too."
"Okay, please wait a moment."
【This fried chicken looks all dark. How much is one serving?】
【Streamer, your Korean is pretty good. How long have you been in Seoul?】
"Sir, here's your beer."
"Thank you." Jiang Shu took the large glass of beer and placed it on the table.
"Me? I just arrived in Korea three days ago. I used to work in Shanghai, but then I saw the works of the Second Division and it really angered me. The more I thought about it, the angrier I got, so I quit and came to Korea."
【Are you writing a novel?】
【Exaggerated.】
【You can do it, you go? I really did?】
【The Second Division is indeed trash.】
Jiang Shu's words brought out several people who had been lurking in the live stream.
"I'm not bragging. The internet is so developed; if you really wanted to, you could easily find out who I am through doxxing," Jiang Shu took a sip of beer and said casually.
【So, in just three days, the streamer went from an ordinary worker to a JYP producer?】
【When is TWICE coming back?】
【Which division's producer are you now, streamer?】
【Have you seen Tzuyu?】
【SanaSana!】
"Not this, buddy. This person wants to be a Sana-Tzuyu dog—oh, sis, your TWICE only came back in February. It's only April; another comeback?"
Don't even mention it, they really are coming back.
In July, TWICE will make another comeback, but there's no way he could reveal such news.
If he were a JYP executive, he could say it, but as a producer, he'd be waiting to get his pay docked if he blurted it out.
"I am a JYP producer. JYP's various divisions don't have their own producers; they either find studios or use us JYP producers. So, when criticizing a division for bad songs, don't forget to include the responsible producer from the production department."
"As for Tzuyu, I haven't seen her. I've only been employed for two or three days. So far, I've only met ITZY. The girls are all quite beautiful, especially Yuna; she looks like a doll in person."
【ITZY!!!】
【Yeji!】
【Yuna's divine beauty!!】
As soon as ITZY was mentioned, many lurkers also popped out.
Jiang Shu happily watched the live stream, which now had over thirty people, eating fried chicken and drinking beer, chatting with these fans.
"Yes, that's right. For every comeback, if the company's own producers are used, a production team is formed. A chief producer sets the concept, and other producers create songs based on the chief producer's ideas."
【So, have you joined a production team now?】
【Streamer, can you live stream from the JYP company?】
【Quick, let ITZY make a cameo!】
【Streamer, will Chinese people be ostracized in the Korean workplace?】
"I've joined the team, and I'm currently the person in charge," Jiang Shu said with a smile, revealing some news. "I made a gamble with the company. If the next comeback fails, I'll pack my bags and leave. If it succeeds, I'll continue to be the chief producer for that group."
【Holy crap?!】
【Holy crap?! He's a big shot!】
【Streamer, a producer who just changed careers, is taking on an entire group's comeback. JYP is quite bold.】
【It won't be TWICE, will it?】
【How could it be? JYP isn't stupid enough to entrust TWICE to a rookie producer like the streamer.】
【Don't say it, boo hoo hoo, the more I listen, the more it sounds like my ITZY...】
【No, there are boy groups too! There are boy groups!】
"Brothers and sisters, you don't trust the streamer's ability that much?" Jiang Shu said with a smile, not showing any anger at these doubts. "My group's comeback won't be too long; there should be news in about a month or two. Everyone, please follow, and I'll live stream from time to time to talk about the progress."
【If you really share the progress, I'll send you sports cars every month!】
"I've turned off the gift function. It's enough for everyone to just chat."
